BTS Like a Pro


Just like Staples is more than just office supplies, kids nowadays are more than what they seem. So in a series of spots, we took stereotypes and turned them on their head while also taking the stress out of back-to-school shopping.
Fall in love… with science.

Pass notes… for your campaign.

Dress up... for success.

The press and people are silent on this one. But nothing beats word-of-mouth.